Dynamic Pricing & Upselling Techniques
Applying real-time pricing strategies and persuasive upselling methods to maximize revenue per transaction.
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Why It Matters
AI algorithms set dynamic prices, but professionals who understand pricing psychology and deploy upselling at the right moment maximize revenue in ways that purely algorithmic approaches miss.
How to Get Started
Study revenue management principles through Cornell's online hospitality courses, learn how tools like Duetto or PriceLabs work, and practice A/B testing upsell offers.
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